Prezente Digital · Services

Google Ads
Management
Philippines

Stop guessing with Google Ads and start seeing predictable, profitable results. We help Filipino businesses capture high-intent traffic, generate qualified leads, and drive measurable sales through strategically optimized campaigns. Qualified traffic. Lower costs. Measurable ROI.

2–5XTypical ROAS
30–50%CPA Reduction
7–10Quality Score Target
AllCampaign Types
01 · Why Google Ads

Why Google Ads works for Philippine businesses

People searching Google are actively looking for solutions. When someone searches "best accounting firm in Manila" — they're not browsing, they're deciding. Google Ads puts you in front of them at that exact moment of highest intent.

Capture High-Intent Traffic

Google searchers are actively looking for solutions. They're not browsing — they're deciding. Be present at the exact moment they're ready to take action.

Immediate Visibility

Unlike SEO which takes months, Google Ads delivers immediate visibility. Launch campaigns today, see traffic tomorrow. Perfect for new businesses, product launches, and seasonal campaigns.

Complete Control

You control your budget, targeting, and messaging. You see exactly where every peso goes and what results it generates. No black boxes, no mysteries.

Measurable ROI

Every click, conversion, and sale is tracked. You'll know precisely how much revenue your ads generate and whether they're profitable — enabling smart scaling decisions.

02 · Campaign types

Google Ads campaign types we manage

Search
Search Campaigns
  • Keyword research & selection
  • Search query analysis & negative keywords
  • Ad copy testing & optimization
  • Bid strategy & budget management
  • Quality Score improvements
  • Landing page alignment
Display & Retarget
Display Advertising
  • Standard display campaigns
  • Smart display campaigns
  • Remarketing & retargeting
  • Similar audience targeting
  • Custom intent audiences
  • Placement targeting
E-Commerce
Shopping Campaigns
  • Google Merchant Center setup
  • Product feed management
  • Shopping campaign structure
  • Bid optimization by product
  • Seasonal promotions
  • Performance Max integration
AI-Powered
Performance Max
  • All Google properties in one campaign
  • Search, Display, YouTube, Gmail, Maps
  • AI-driven creative optimization
  • Maximum reach & automated bidding
  • Asset group management
Video
YouTube Advertising
  • Skippable in-stream ads
  • Non-skippable ads
  • Bumper ads (6 seconds)
  • Video discovery ads
  • Action campaigns for conversions
Local
Local Campaigns
  • Drive foot traffic to stores
  • Increase phone calls
  • Direction requests & map presence
  • Nearby customer targeting
  • Local service ads
03 · Client results

What clients say

Prezente Digital's Google Ads training was a game-changer for us at Lucca Creatives! They helped us fully understand how Google Ads works and how to optimize it for our business. Thanks to their clear guidance, we've been able to attract more qualified clients and see measurable results in our campaigns. The training empowered us to confidently navigate the platform and tailor our strategies to our specific needs.
— Lucca Creatives
04 · Why choose us

Why choose Prezente Digital for Google Ads

01

Certified Google Ads Specialists

Our team holds Google Ads certifications and manages campaigns daily. We stay current with platform updates, new features, and best practices to maximize your results.

02

Data-Driven Optimization

Every decision is backed by data. We continuously test, measure, and optimize — analyzing performance metrics, testing hypotheses, and implementing changes that improve results.

03

Focus on ROI

We don't optimize for clicks or impressions. We optimize for conversions, sales, and return on investment — the metrics that actually impact your business bottom line.

04

Transparent Reporting

Monthly reports show spend, conversions, cost per result, and ROI in clear language. No confusing jargon, no hiding poor performance.

05

Training + Management Option

Want to learn while we manage? We offer hybrid approaches where we train your team on Google Ads while managing campaigns — building internal capabilities over time.

06

Philippine Market Expertise

We understand Filipino search behavior, competitive landscapes across key industries, and local market dynamics. Our strategies are built for your audience and market conditions.

05 · Process

Our Google Ads management process

1Week 1–2

Strategy & Setup

  • Business goals discovery
  • Keyword research
  • Campaign strategy
  • Account setup or audit
  • Conversion tracking
↳ Campaign architecture
2Week 3–4

Launch & Optimize

  • Campaign launch
  • Deploy ad copy
  • Monitor closely
  • Rapid adjustments
  • Pause underperformers
↳ Live, active campaigns
3Month 2–3

Scale & Refine

  • Expand winning campaigns
  • Refine keyword targeting
  • Improve Quality Scores
  • Advanced bidding
  • Landing page optimization
↳ Improving performance
4Month 3+

Dominate

  • Scale profitable campaigns
  • New campaign types
  • Advanced automation
  • Market domination
↳ Sustained profitable growth
06 · Investment

Pricing & packages

Flexible Retainer

Monthly management fee covers strategy, execution, reporting, and ongoing optimisation. Scope and budget are agreed upfront — no hidden charges.

Project-Based

Fixed-scope engagements with a clear deliverable, timeline, and investment. Ideal for one-off campaigns, audits, or launches.

Custom Pricing SMEs & Micro

Available for SMEs & Micro Business Owners

We understand that every business has unique needs and budget constraints. Reach out to Prezente Digital for custom pricing aligned with your specific business objectives — no generic packages, just the right solution for you.

Get custom pricing →
06 · Results

What clients achieve

ROAS

  • 2–5X return on ad spend
  • Profitable at scale
  • Sustained growth QoQ

Cost Efficiency

  • 30–50% reduction in CPA
  • Quality scores 7–10
  • Lower cost per lead

Lead Quality

  • Higher intent leads
  • Better lead-to-sale conversion
  • Consistent pipeline growth

Visibility

  • Top positions for target keywords
  • Increased brand awareness
  • Dominant market presence
07 · FAQ

Frequently asked questions

How much should I spend on Google Ads?
Start with at least ₱20,000/month to gather meaningful data. We'll recommend appropriate budgets based on your industry competition, target keywords, and expected returns.
How quickly will we see results?
You'll see traffic and data immediately. Profitable performance typically develops over 30–60 days as we gather data, optimize campaigns, and improve efficiency.
What's the difference between your fee and ad spend?
Our management fee covers strategy, setup, optimization, and reporting. Ad spend is the budget paid directly to Google to run your campaigns — we manage it, but Google charges it separately.
Can you take over our existing campaigns?
Absolutely. We can audit your current Google Ads account, identify opportunities, and take over management — or start fresh if that makes more strategic sense.
Do you offer Google Ads training?
Yes! We offer Google Ads training for teams wanting to build internal capabilities. We also offer hybrid services — managing campaigns while training your team simultaneously.

Ready to drive qualified leads
through Google Ads?

Let's discuss how our Google Ads management services can help your business capture high-intent traffic, generate qualified leads, and drive measurable sales.

Testimonials from clients

“Prezente Digital’s Google Ads training was a game-changer for us at Lucca Creatives! They helped us fully understand how Google Ads works and how to optimize it for our business. Thanks to their clear guidance, we’ve been able to attract more qualified clients and see measurable results in our campaigns. The training empowered us to confidently navigate the platform and tailor our strategies to our specific needs. We’re excited to continue applying what we’ve learned to grow our business even further!”