Lucca Creatives Cover
Social Media Management · Creative Agency · Metro Manila

22.5× More Followers.
75× More Engagement.

Design Studio · Oct 2024 – Mar 2026

Social Media Management · October 2024 – March 2026 · 18 months

2,742 New Followers Built
350,848 Total Video Views
23,940 Total Page Visits
8,568 Content Interactions
22.5× More Followers vs Before
75× More Interactions vs Before
The Transformation

Same Brand.
Completely Different Results.

The numbers from before PreZente managed Lucca Creatives' social media and after tell two very different stories. The previous setup ran for a full year — October 2023 to September 2024 — and produced 122 followers and 114 total content interactions. Under PreZente management from October 2024 onward, every single metric multiplied.

This isn't a case study about a struggling brand — Lucca Creatives is a capable creative agency. It's a case study about what focused social media strategy unlocks for a brand that already has quality work to show.

What Changed

Content strategy, posting cadence, creative direction for social, audience targeting, and community engagement — all rebuilt from the ground up. The 75× increase in interactions isn't luck. It's the compounding result of content that speaks to the right audience in the right way.

Before & After — Head to Head
Followers 122
Total followers gained in 12 months before management
Page Visits 2,695
In 12 months
Interactions 114
Reactions, comments, shares across all content in 12 months
Link Clicks 280
Total click-throughs in 12 months
Followers 2,742
Total followers gained under PreZente management
22.5× more
Page Visits 23,940
In 18 months
8.9× more
Interactions 8,568
Reactions, comments, shares across all content
75× more
Link Clicks 5,599
Total click-throughs to website & portfolio
20× more
Video Performance

350,848 Views.
Two Breakout Moments.

Video content drove the majority of Lucca's reach — with two distinct peaks showing the compound effect of consistent posting: a follower spike in May 2025, and a view explosion in October 2025.

Monthly Video Views
Views by Month (Oct 2024 – Mar 2026)
Oct–Apr
~1–8K
May 2025
25,297
Jun 2025
35,401
Jul 2025
25,306
Aug 2025
10,811
Sep 2025
27,526
Oct 2025 ⚡
72,062
Nov 2025
37,857
Dec 2025
35,996
Jan 2026
28,635
Mar 2026
32,918
Peak day: October 16, 2025 — 11,510 views in one day. Oct 2025 total = 20.5% of all views across 18 months.
Two Breakout Peaks
Peak 1 — May 2025 · Follower Breakout
937
New followers in one month — 34.2% of the entire 18-month total in a single month. Peak day: May 23 with 285 followers in one day.
3,603
page visits
1,710
interactions
Peak 2 — Oct 2025 · View Explosion
72,062
Views in October 2025 alone — 20.5% of all 350,848 total views. Followed by 3 consecutive months of 35K+ views, showing the content built lasting momentum.
381
new followers
1,341
interactions
Nov 2025 · Link Click Surge
3,739 link clicks in one month
66.8% of all 5,599 total link clicks came in November 2025 — following October's view peak, the audience converted from watchers to active traffic.
Follower Growth

2,742 Followers Built.
Two Major Spikes.

Growth followed a clear pattern — slow warm-up in late 2024, a massive spike in May 2025, steady accumulation through mid-2025, and a second large spike in March 2026.

Monthly New Followers — Under Management
Oct–Apr
5–13/mo
May 2025
937
Jun 2025
61
Jul 2025
83
Aug 2025
29
Sep 2025
232
Oct 2025
381
Nov–Feb
14–28/mo
Mar 2026
867
May 2025 + Mar 2026 together = 1,804 followers — 65.8% of the total built in just 2 months out of 18.
Growth by Year
Oct–Dec 2024 · Warm-Up 36 followers · establishing baseline, strategy being built
2025 · Breakout Year 1,807 followers · May spike (937) + sustained growth through Q4
Jan–Mar 2026 · Accelerating 899 followers in 3 months — Mar 2026 alone = 867 · strongest recent month
The Pattern

Both major spikes (May 2025 and March 2026) coincide with peak view months — confirming that video content reaching new audiences is the primary driver of follow conversions for Lucca Creatives. More views → more follows → more visibility in the next cycle.

Audience & Full Performance

Who's Following
Lucca Creatives

The audience built is highly relevant to a creative agency — balanced gender split, core 25–44 age group, and concentrated in Metro Manila where creative industry clients are most active.

Age & Gender Breakdown
% of Total Audience
WomenMen
W 35–44 · 15.1% M 25–34 · 14.1%
W 25–34
14.6%
M 35–44
13.9%
W 45–54
9.8%
M 45–54
9.2%
~53.7% Women · ~46.3% Men — near equal split
Core 25–44 = 57.7% of total audience · ideal creative industry demographic
Top Cities
Quezon City 15.3% Manila 6.8% Pasig 3.0% Mandaluyong 2.1% Davao City 1.8% Makati 1.8% Caloocan 1.7% Taguig 1.7% Antipolo 1.5% Marikina 1.4%
Metro Manila cities = majority of audience — exactly where creative agency clients, businesses, and decision-makers are concentrated.
Full Performance — Under Management
Total Video Views350,848
Total Followers Built2,742
Total Page Visits23,940
Total Content Interactions8,568
Total Link Clicks5,599
Peak Month Views (Oct 2025)72,062
Peak Month Followers (May 2025)937
Peak Month Link Clicks (Nov 2025)3,739
Multiplier vs Before

Followers: 22.5× · Visits: 8.9× · Interactions: 75× · Link Clicks: 20× — every single metric improved by an order of magnitude under PreZente management.

Social Media Management · Creative Agency

22.5× More Followers.
75× More Engagement.

All metrics from Meta Business Suite · October 2024 – March 2026 · Before data: October 2023 – September 2024.